Data Driven Revenue Management
We consistently drive performance uplifts for our partners. We provide world-class Revenue Management, enabled by Data Science, to scale real-time content optimisation, personalised pricing, merchandising and digital marketing across all partner integrations.
Content Optimisation
Powered by AI and Machine Learning, our Sort Models ingest 60 different customer data points to display the most relevant cars first. This provides our partners’ customers with a seamless customer journey and maximises conversion.
Pricing
Built by our Data Science team, our AI and Machine Learning pricing platform maximises car and insurance revenue for our partners. An “always on” A/B testing approach ensures our pricing is adapting to the ever-changing market and consumer behaviour.
Merchandising
Optimising the display, presentation, and promotion of car rental across our technology products in order to drive sales and improve the overall booking experience for customers. With a robust and continuous A/B testing and learning philosophy in place, we generate best-in-class conversion rates.
Digital Marketing
Our CRM and Marketing Technology team plan and execute CRM campaigns with, or on behalf of, partner & suppliers to drive brand loyalty and conversion.
Data Science
Architected to scale, our proprietary data science, data intelligence, and machine learning capabilities power all of CarTrawler’s revenue management capabilities